Now that Atlantic City has a growing list of good news (Stockton, Hard Rock), how do you share that positive info?
At one time, newspaper and radio were some of the best ways to market a product, service or destination attraction like Atlantic City. Boy, how times have changed.
Today, the Internet is the dominant way we learn about news, info and events. How can local media companies cope with all this digital disruption? Transform or die.
See ratings for Radio in the Atlantic City regional market? It’s not pretty for local news & talk.
Fall 2016 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 01-17-17)
News Talk 1400 AM WOND Radio Ratings on Decline.
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SPRING 2015 4.1
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FALL 2015 4.0
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FALL 2016 2.7
Source: Radio-Online
Note: WOND 1400 Radio , owned by Longport Media, has yet to embrace podcasting and other online tactics to protect against further listener & advertiser erosion. WOND’s move to a politically liberal programming line-up from noon-6:30p could also be a reason for the drop-off in listeners.
Interestingly, WOND 1400 radio….the self-proclaimed News & Talk Leader, is a news partner with the other challenged, media company in town: The Press of Atlantic City. WOND Radio gets most of it’s news content directly from the dwindling pages of this once great publication.
Press of Atlantic City owner, Warren Buffett, recently shared his bearish feelings about the sizable investment he made a few years back, in 31 newspapers, including the Press of Atlantic City.
How NOT to Market & Advertise Atlantic City & Atlantic County
Melissa Milone reviewed The Press of Atlantic City
Sad but this paper has become a bias piece of trash with worthless news.
My Le reviewed The Press of Atlantic City
This paper is bias against Republican. They don’t report the real news to the people. Lie, Lie, Lie and delusional; that why AC is in this situation because the press is refused to tell the people the truth. I wish i could give it 0*
I wish I could rate this paper a 0. What a joke. Sensationalism at its finest. It’s almost as if you WANT Atlantic City to fail. Disgusting!! You should try being more like SNJ Today, learn from them to be positive. We don’t care about the rapes and murders that seem to occur all the time because you tastelessly point them out! Did you think hiring Skeleton from TV40 was going to make you any better?
Scott Conover reviewed The Press of Atlantic City
You know a paper is pathetic, desperate and has reached an all-time low when it practices theft by deception to get subscriptions. Honestly, I could eat a can of alphabet soup and poop a better article than any of the articles in this paper.
Lou Anne reviewed The Press of Atlantic City
This paper gets thinner and thinner, and they are very one sided (fake news) Guess who won’t be renewing.