Digital Boardwalk: WIFI, Safety, Ads, Light-Show from Impactivate

Atlantic City Boardwalk
Atlantic City’s Board-Casting Network via Impactivate

Listen Now > The multi-phase project from Impactivate continues to digitize our Atlantic City Boardwalk. Real time messaging, advertising, free wifi and smart phone charging stations were all part of phase one. Most consider this techno-effort a home run. What’s next in phase two?

Kevin O’Kane from Impactivate: in-studio guest on The Mel Taylor Radio Show, WPG-1450 on Friday, January 15.

O’Kane provided some exciting updates that include superior public safety benefits, as well as an eye-popping light show for our wooden way.

Impactivate was granted a long-term lease in the Summer of 2014 to utilize the ocean side of the Boardwalk. The Atlantic County Improvement Authority, also known as ACIA, along with City Council, played various roles in this process. The City of Atlantic City gets 15% of screen time each hour.

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CRDA Executive Director John Palmieri said the project includes installation of 72 pan-tilt-zoom security cameras that will be connected to AC Police Department.

  • 100 Digital screens covering 7,000 feet of unobstructed views from the Atlantic City Boardwalk

  • WiFi coverage spanning over 40 acres of Beach & Boardwalk

  • Security Cameras count crowds & calculate valuable data (5/1/2016)

Installation of up to 110 high-resolution LED matrix screens along the length of the Boardwalk displays upcoming local events, emergency messages and other programming. Each post provides free WIFI Internet access and mobile charging too. These video display posts also serve as a charging station for electronics like iPhones & Android smartphones.

Impactivate Media was awarded a long-term license from Atlantic City to be an exclusive partner, responsible for transforming the Boardwalk into a safe and entertaining environment that enhances the experience for those visiting this exciting destination.

The future looks bright as Atlantic City gets a digital upgrade to connect with 26 million visitors each year.


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